Log In To Your Google Analytics Account

Log in to your Google Analytics account by going to http://google.com/analytics/ and clicking “Sign In To Analytics” in the top right corner. If you’re logged in, you will be automatically taken to your Analytics Account, otherwise, you need to enter your Google Account information.

Steps To Sign In To Your Google Analytics

go to google marketing platform site

Go to the link above and you’ll be redirected to the Google Analytics landing page.

Step 2: Click “Sign In To Analytics” In The Top Right

sign into analytics final img

In the top right corner, you should click the “Sign in to Analytics” link which will then take you to the window where you can enter your login information.

Step 3: Enter Your Google Account Login

enter your google analytics login information

Enter the email associated with your Google Analytics Account. If your email is not a Gmail, you need to make sure it’s been associated with a Google Account.

Step 4: Enjoy Your Google Analytics Account

you're now logged-in to your analytics account

You should now be on your Google Analytics page. If you don’t see your website data, click the drop-down in the top left corner to navigate to the correct Account > Property > View for your site.

How To Change Google Analytics Accounts

If the Google Account you’ve logged into has access to the Google Analytics Account you’re looking for, click the drop-down in the top left corner (to the right of the analytics logo).

You can use the search box to look for the account name, website url, or the Google Analytics ID. Or you can scroll through the list at the bottom, to manually find the account you’re looking for.


How To Change Google Accounts

If you’re not logged into the correct Google Account, or you’re unable to find the site you’re looking for – you may want to change Google Accounts. Google Analytics access is given at the account level, so not every email you have will have access to the same accounts.

To change accounts, click your photo (profile icon) in the top right corner.

After clicking your photo, you can select another email from the drop-down menu or click on “Add an account” to log into a different account. Follow the same steps from above to access this account and view your Googel analytics Data.

How To Sign Out Of Your Analytics Account

In the image above, you can click the “Sign Out” button after clicking your profile picture in the top right. When you sign out of your Google Account, you’ll also be signing out of your Google Analytics account.

Any Questions About Logging In To Your Account?

The process is pretty straight forward, and I tried to cover a few other scenarios as I understand how frustrating it can be to not be able to access the Analytics account you’re looking for. Feel free to post any questions below, and I’ll be happy to help you get on the right track. Thank you!