Analytics For Marketers

Track PDF Downloads In Google Tag Manager (GTM)
Setting up a Link Click Trigger to match URLs containing "pdf" is the cleanest way to track PDF Downloads on your website. With the trigger in place, you'll want to fire a "pdf download" event to Google Analytics, GA4, and/or another platform. Step 1: Create The Link...

Add Google Analytics To Divi Theme (no plugin required)
There are too many Google Analytics Plugins for WordPress. If you’re using the Divi Theme, you can install Analytics without a plugin. Add Google Analytics to the Divi Theme by pasting the code in <head> section of the Integration Page (navigate to Divi >...

Start Sharing Google Data Studio Reports
Having a dashboard full of data is great, but being able to share that data with your team makes that data more useful. To share a Google Data Studio Report with someone, simply click the ‘+share’ button in the top right corner of your report and enter their email....

How To Use Data Studio With Google Sheets
No need to mess around with APIs or random connectors, use Google Sheets in your Data Studio reports to help you to start visualizing your data quickly. Google Data Studio offers a free Google Sheets Connector, which creates a live connection between your data and...

7 Ways To Track Link Clicks In Google Tag Manager
Tracking clicks on links with Google Tag Manager helps to better understand how visitors are engaging with your site. A Link Click Trigger in GTM will fire when a link is clicked, and a Google Analytics Event Tag will help you collect that data. By customizing...